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Barbara Sullivan Roehrig owns and operates a marketing consulting firm based out of Denver, CO. The firm has clients domestically and worldwide in general business/start-ups, the cable and satellite TV/multichannel video industry as well as in the wireless telephony industry, providing senior level marketing outsourced services to their sales and marketing areas. She was Vice President of Marketing for EchoStar Communications after she served as Vice President of Marketing at CommNet Cellular Inc. (now Verizon). At EchoStar, she launched the DISH Network brand nationally. Her prior experience is in marketing management for PacTel Cellular (then AirTouch, now Verizon) in Walnut Creek and Sacramento, CA; and with advertising agencies/public relations firms in Boston and San Francisco. |
Cable World - EchoStar, DirecTV Add Spin to Pitches October 21, 2002 "...These
strong advertising efforts seem to counter the FCC's conclusion
that the merger is anticompetitive, said Barbara Roehrig, president
of the marketing consulting firm B.G. Marketing. "My first
thought was that the FCC was wrong with the merger." Roehrig
said after she saw the spots. "It shows they are putting
big bucks behind competing with cable." |
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Ms.
Sullivan Roehrig holds a Bachelor of Arts degree in Communications from
Boston College, cum laude. Her volunteer activities include national
marketing/public speaking and serving on the Board of Directors for The Heuga Center in Edwards, CO; and on the Board of Directors for Adventures Within. She was honored as the Outstanding Volunteer of the
Year in March '00 by the Colorado Symphony Orchestra and its Board
of Governors. Ms. Sullivan Roehrig is a member of CTAM of the Rocky Mtns. and WICT. Click here for a more detailed listing of Ms. Sullivan Roehrig's background and experience. |
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